Shaadi.com is a dating and matrimonial site based in India. The company is less of a dating site and more of a matrimonial website. The name of the company suggests that it finds matches for marriage. The company has established itself well and boasts of 5 million marriages to its credit. The company is spread across many countries, including India, Australia, the UK, the US, Canada, and Singapore. The company is well known in India and is one of the largest online platforms for arranged marriages in India. The site’s concept is based on India’s culture, where the parents are an equal participant in finding a match for their children. Parents and their children can together find potential matches. It may sound unusual to people from the west, but it is a common practice in India. More than 70 percent of their subscribers come from India. Shaadi.com was founded by Anupam Mittal in 1996 and has been successful in becoming one of the best matrimonial dating sites in India. It is not the site if you are looking for a casual fling. Shaadi.com is for those who are done with casual relationships and are ready to settle down in their life finally.
Anupam Mittal started the company in 1996, intending to provide the modern-day solution route for arranged marriages. Since then, the company has not looked back and has risen through the ranks to become one of the best matrimonial sites in India. The ads of the company regularly come on television, and Indian households are well aware of it. Even though the primary market for the Shaadi.com is India, it also has branches in outside countries. It has got around 150 centers spread across 87 cities of India. The company has been ranked the best matrimonial site by many websites and polls. It has a lot of experience since it was started way back in the 90s.
The review will look into the Shaadi.com technicalities and bring you the usability of the website along with other essential aspects like registration, accessibility, etc.
The registration process for Shaadi.com is straightforward and straight. First, you have to open the Shaadi.com sign up page. There you will be asked to pick your gender and the gender of your future partner. Then you have to provide a valid email id and create a password for your profile. The very next step is to choose your username. It is recommended that you keep your username simple. You can keep it catchy if you like. Once you are done with this, you have to provide some necessary personal information like age, location, etc. With this, you are done with your registration and ready to meet people through Shaadi.com. All of this will take less than 15 minutes. You won’t face any complication or problems while signing up as it is pretty straight forward.
Shaadi.com is very strict about brushing away fake profiles. The registration and verification process is rigorous, and there is little scope for you to find fake profiles on the website/app. Most of the accounts are real, and you should not worry about this aspect. The site is ideal for those people who want to have a long, meaningful relationship that will go till marriage and even after that. It experiences a lot of traffic and engagement, and thousands and millions of users are active at any given point of the day. It is not the site for you if you are looking for casual dates, as this site is mainly for ‘Shaadi’ or marriage. The majority of its members lie in the age gap of 25-30. Male members are present in the majority, with 75 percent male and 25 percent female members. Hence, female members can choose their partners from millions. The site has a plus side where they accept profiles of physically and mentally disabled individuals. The site is even open to HIV positive individuals. There is also a downside to their open-minded attitude. The site only promotes heterosexual marriages, and so there is no room for gay, lesbians, bisexuals, etc.
Shaadi.com has got its app that is compatible with both Android and iOS. The app is available in Google Play and App Store. The app is the best thing about Shaadi.com. It has a straightforward and sleek design that keeps it attractive and easy to use simultaneously. App developers have been successful in translating the features of the website efficiently into the app. The app has got the simple swiping feature that is present in all dating apps now. The app has a unique feature called ‘surprise me’ through which it provides you with potential matches when you shake your phone. The app runs smoothly but does not have anything new to offer compared to other dating sites.
Shaadi.com has the following features that make it interesting and differentiates it from its users:
It is a feature where you can filter the search results with 24+ categories of filter. There are some different categories, like the person’s income, which makes this feature useful and desirable.
You can know which user viewed your profile from this feature. It can be an excellent way to know which users are into you. There is a possibility that you like someone from this list. It creates a faster chance of making a match as the other person is most likely to accept your request since he/she viewed your profile.
It is like the premium membership of Shaadi.com, where you have to pay a fee, and you will be provided with an advisor. You will also be provided with handpicked profiles and meet-ups with your matches.
It is a type of marketing strategy to make the app more interesting for the user. This feature provides you with potential matches when you shake your phone.
There are multiple methods to search for your partner in Shaadi.com. There is an option of a quick search where you can search for your partner with filters like age, location, etc. There is also an option of Smart search for paid customers where they can use 24+ filter categories to find the right match for themselves. Then you can search for your partner in keeping your city or any other city as the radius. Users can search for their partners based on their profession. There is a separate section of exceptional cases where you can look for physically and mentally challenged people. You can look at the list of people who have viewed your profile and use that to find your match. Last but not least, there is a feature of swiping and surprise me as well.
Shaadi.com has several search options through which you can find potential matches. You can shortlist profiles that you like and move the proposal forward. There is one problem with the site/app regarding communication with other users. Only premium users can make a message to other users. Free users can only reply to the message of premium users. Two free users will find it very difficult to start a conversation as there is no provision.
The site uses two mechanisms for searching matches. The smart search helps you to search for profiles using extreme filters like the income of the person. Another mechanism is the ‘Matches’ option, which shows you a list of profiles as per the preference made by you while setting up your profile. You can change your choices if you feel like doing that.
Only the premium users have the option of initiating conversations. Free users can only reply to the messages of premium users. The app has a standard messaging service where you text and talk like you do in WhatsApp. It is called a Shaadi.com messenger. This messenger service is excellent for chatting, and this can lead to an exchange of numbers and so on. There is limited scope for communication if you are a free member.
The culture of India is such that there will always be scope for matrimonial sites. It is just the online version of a traditional marriage broker used to help households find matches. Due to this huge market and potential, many sites have been developed for the same purpose. Some of these companies are Jeevansaathi.com, Bharatmartimony.com, etc. It can also be pitted against sites like Tinder, for it has the features of a dating app. There is another site called Christianmatrimony.com, which finds matches within Christians. The competition is increasing day by day, with more websites coming in the area of dating sites and matrimony sites.
There are six slabs of a premium membership in Shaadi.com. The gold membership comes at 97USD for three months. The price goes up to 119USD for Gold plus membership for the same period. Diamond membership and Diamond plus membership come at the cost of 147USD and 187USD, respectively, for six months. Finally, Platinum membership will cost you 269USD for 12 months. All payment options like a credit card, debit card, PayPal, and Cheque are available to the users for making payment.
|Duration||Price per month||Total|
|Gold||3 Month||32.33 USD||97 USD|
|Gold Plus||3 Month||39.67 USD||119 USD|
|Diamond||6 Month||24.50 USD||147 USD|
|Diamond Plus||6 Month||31.17 USD||187 USD|
|Platinum||12 Month||22.42 USD||269 USD|
Shaadi.com is a completely safe and secure app. It is almost impossible to make a fake profile as you have to provide certain documents at the time of registration as identification proof. The app continuously reviews the profile of every user. There is a proper system for reporting accounts in case of wrongdoings from other users like the use of abusive language. They continuously try to educate their users about spammers through their blogs and ask their users to report accounts that insist on chatting outside the platform or ask for money. Payment through Shaadi.com is entirely safe and secure as it uses encryption technology for payments.
The app has been developed very well and has got a proper structure for reporting users. There is a provision to block users in case they disturb you. It can be known from the app’s design and layout that Shaadi.com has a very sound and equipped technical department. The site continually tries to chuck out spammers and users who are into any wrongdoings with other users.
Shaadi.com has got customer care units that run 24×7 to ensure that the users have a safe and fun experience in their app/website.
The review has tried to provide you every small detail about Shaadi.com so that you may be clear about what you are getting into. There might be possibilities that you may still be left with some unanswered questions. The article has tried to cover the most frequently asked questions in the next few paragraphs.
There is no unusual thing as photo verification. You just need to ensure that the pictures you upload are not explicit in any way. You need to show certain documents to verify your identity.
You can delete your profile very quickly. You just need to go to ‘My Profile,” which is present in the menu bar. The My Profile option will have a hyperlink with ‘Delete Account.’ Just click on that link and fill the feedback form. Your account will be deleted when you press submit.
You can see the users who have viewed your profile from the section ‘Recent Visitors’ This is a good way to search for potential matches.
Yes, you can decline people, and they won’t be able to contact you. You can also block people that you chat with by simply clicking on the ‘Block’ option.
First of all, go to the website of shaadi.com, click on the link of your profile then the option of hide/delete of profile will appear. Finally, you have to give a reason, why are you deleting your profile.
Shaadi.com is undoubtedly one of the best matrimonial sites in India. The site and app cater to Indian culture. The app and website have been developed remarkably. There is no need to fear about the app’s safety, as the Shaadi.com is very strict with their privacy and safety policies. If you are single and want to settle down in life, this can be the solution to your problem. The site has an incredible success rate, and most of the users eventually find a match for themselves through the site. Shaadi.com has been in the matchmaking business for a long time, and any other company cannot match their experience. The site and app keep getting better, and the company has already walked a long way in this success story. It is not only present in India but has also developed itself in foreign countries. It is growing at a rapid pace and looks in no mood to stop anytime soon. Hence, you should install the app immediately if you want to strike off marriage from your bucket list.